The Blazer got its debut in the late '60s as a reliable cross between an SUV and a truck that will get almost any job done, and that cared little for looks or unnecessary comforts. The vehicle was available for over 3 decades until it got pulled out in 2002 because of a significant drop in sales over the past years. Early in 2019, however, Chevrolet is planning to reintroduce it in their line-up, and they surprised everyone by giving the model a complete make-over that not only got it up-to-date in terms of technology but it completely shifted its image and target audience. If the old were the kind of car a bank robber would pull up in, or a handyman in a remote part of Alaska would proudly own, the new Blazer looks like its completely city-bound. By the way it looks, and by the way its interior feels like, Chevrolet is planning to target the Millennials with this make-over and let us tell you why.
The exterior looks like a Camaro on steroids, the muscle-car being the inspiration behind the SUV’s design. Sharp, aggressive and sporty lines define the new Blazer with dual exhaust outlets to further highlight the sporty look. There's a futuristic vibe to the exterior as well, and it's given mostly by the car's seemingly floating roof due to the blackout trim. All in all, the new Blazer will not go unnoticed on the road, and it would look entirely out of place on a farm, the ideal scenery for the old model.
Once you step inside the SUV, the Camaro influences are even more present. If the exterior didn’t convince you of the new path the model is set upon, the inside sure will. Top quality materials as far as the eye can see and a long list of premium standard features out of which I’d like to point out the 8-inch touchscreen for infotainment, equipped with both Android Auto and Apple CarPlay, the wireless smartphone charging system or the 6 USB ports. To this, a huge list of available upgrades can be added that get the car from a premium SUV closer to a luxury model. Things like panoramic twin-pane glass roof, electronic locking glovebox, 21-inch tires or high-tech safety features like forward collision warning, to pedestrian detection, automatic emergency braking, lane-keep assist can be added to your Blazer model. Another great available upgrade is the Teen Driver Pack which allows you to set exact driving parameters that encourage safe-driving and will give out a report after each drive that contains data like top speed reached, distance covered, the number of over speed warnings or the number of forward collision alerts and braking.